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The engine of China’s soft power boom 4, February 2008

Posted by thegulfblog.com in China, Soft Power.
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The Taipei Times ran a story today complaining about the pervasiveness and effectiveness of Beijing’s Confucius Institutes. These are a relatively recent foray for China. These centres appear to be run along similar lines to Britain’s British Council, France’s Alliance Française and Germany’s Goethe Institute. This is to say that they are there to promote their home country where ever they may be. This is done in many ways. Activities can arrange from arranging music concerts, literary events, organising language classes to disseminating educational material about the home country.

The nameless official in the Taiwanese government claims that “they [the institutes] are controlled by the Chinese government and aim to use education and culture to gain international influence and promote the viewpoints of the Beijing government.” This is as good a definition of soft power as you can get. Indeed, as I have argued before, China have been significantly investing in this aspect of power in recent years. These Confucius Institutes are but one successful aspect of this. It is unsurprising that Taipei are not happy about their number and effectiveness – both Taipei and Beijing essentially propagate a one-China policy with each seeing itself as the rightful leader of the country.  It is of course possible that China are using such institutions as some kind of ‘front’ for underhand espionage (indeed, they have shown no qualms whatsoever about stealing from other governments in the past) but this does not seem that likely. However, the official is not even inferring this – merely that China are promoting their culture – hardly the greatest of crimes. Indeed, the world will be a much safer place if China continue down this path of expanding their soft power and forgo the hard power route of coercion and threats.

http://www.taipeitimes.com/News/taiwan/archives/2008/01/31/2003399603 

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